There’s a reason why editing is the first thing a photographer outsources.
I call it The Perfect Match.
And this is why (hint: It’s not just because Katelyn and I look so cute together ;)
It all comes down to time, and how photographers and editors choose to align and prioritize their time to meet their family goals.
Let’s start with photographers.
Weddings are generally on the… weekend. And that means that wedding photographers spend the majority of weekends in the busy season at weddings. And those are LONG DAYS. So after a long day that normally rolls late into the evening, photographers deserve a break, right?!
They DO! But there’s still a lot of follow up tasks to get done the next few days.
And if that’s not enough, new inquiries are coming in, they’re scheduling engagement sessions, answering ALL the bride’s questions, and the list goes on.
When you start looking realistically at that big list, there’s just no time left for family, and not to mention, actually growing your business! Something has to give!
Editing is the first choice because it’s very advantageous – you can save a whole day’s worth of work each wedding outsourced, and it is relatively inexpensive. (Most photographers can pay for a whole years worth of edits by picking up just one more wedding)
Now let’s look at private photo editors.
Private photo editors are typically at places in their life where they’d prefer not to work evenings and weekends.
For me, my time with my husband and children became more valuable than pursuing a full time photography career that constantly took me away from them. I needed a different solution that allowed me freedom in schedule so I could align my work hours to the weekdays.
Because editors are not working each weekend, they are able work throughout the week while photographers are trying to catch their well-deserved break.
Editors thrive in routine and can handle the edits of multiple photographers. Instead of gaining a whole new set of clients each year like a photographer, they work with the same client (photographer) year over year and really develop a great relationship for consistency and quality.
I’ve been editing for Katelyn for 5 seasons now, and each year I’m able to serve her better because of the experience I have with her style, and the efficiency that gains me.
The Perfect Match
Everybody deserves a break to live their life and love their family. Photographers and Private Photo Editors make the perfect match because they support that goal, for each other :)
If you’re interested in learning about private photo editing and want to learn how to kickstart your career and gain photographers as clients, checkout my upcoming webinar on November 22nd at 8:30 PM (EST). I’m going to cover all of the marketing techniques I’ve used in the last 5 years, and show you exactly how to implement. I’m also going to talk about the lessons I’ve learned during my busiest season to date, and open up for your Q&A!